21
Sep
Person drawing a blue line labeled ‘Implementation’ to bridge wooden blocks with business icons
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Things to Think about before Implementing Salesforce

Effective Salesforce rollouts require a well-crafted plan and careful execution. Implementations are intricate and demand a thorough knowledge of how the system works. As with everything, experience is vital to a smooth integration. This post is not meant to scare you but to equip your team for the journey ahead.…
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7
Jul
Businessperson holding tiles with user icons in cupped hands, symbolizing customer retention and relationship management

How CRM Helps with Customer Retention

You know that customer acquisition is crucial for the growth and development of your business. But, what might be more important is customer retention. Recent statistics report that it can cost your business five times more to get a new customer than it would cost to keep an existing customer. These stats also show that increasing your customer…
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11
Jan
Business team working around a table with CRM (Customer Relationship Management) graphic overlay and digital icons
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How To Develop a CRM Strategy

Customers are central to everything you do in your business, but if you don’t have a strategic plan in place for everyone in your organization to connect with your clients, you’re missing a critical opportunity. If you’ve made the move to invest in a customer relationship management (CRM) system, you’re…
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